How is it possible that billions of animals suffer all around us in farms, slaughterhouses, transportation and laboratories, while we are not “aware” of it? It seems that animal suffering is invisible due to public normalisation and denial that is personal, official and cultural. In our most recent blog post, we will take a look at the sociological aspects of denial and normalisation of animal suffering. This helped us to understand how we can be aware and unaware of something at the same time.
According to studies, it is the silence of the mass that enables cruelty to happen because it encourages others to deny its presence. Therefore, it is important that everyone speaks up; silence breakers need the weight in numbers. With every voice, we move closer to the tipping point from where others can no longer deny its presence. We can only move towards a new normal without animal exploitation and suffering when more people acknowledge the current abhorrent situation and speak up about it.
The three wise monkeys embody the proverbial principle “see no evil, hear no evil, speak no evil”. Ignoring evil is considered the wise thing to do. But we disagree. Instead, we need to stop ignoring it and speak up about it. Hence, our three woke monkeys!
Check out our latest article: Silence and denial around animal suffering in everyday life! It is quite interesting; make sure to read it ✌😁
